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Date Published: 13/03/2024

Benidorm growth spurt continues with new hotel, shopping centre and apartments

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The development will span 43,000 square metres along the Costa Blanca beach front

Benidorm growth spurt continues with new hotel, shopping centre and apartments

Benidorm, the tourist capital of the Costa Blanca, is set to expand further with a new hotel, shopping centre and 200 homes planned for a 43,000-square-metre beach frontspace. The project, which was recently acquired by the investment fund Bet Capital, represents the company's commitment to the Alicante tourism hotspot and its potential for growth.

The Costa Blanca has never been in such high demand. Figures just released have revealed that Alicante Airport welcomed more than a million tourists last month, making it the best February of all time. Unsurprisingly, more than a third of all foreign travellers passing through the terminals were from the UK.

According to Alfonso Bayón, President of Bet Capital, this latest investment in Benidorm is "the best asset to represent our bet on the Levante." The fund has a history of successful investments in the province, including projects in Alicante, Calpe and Dénia.

And having led several projects on the Costa del Sol in the past, Bet Capital has now focused on the Valencian Community and the Region of Murcia for its new operations.

The investment group, led by a Valladolid businessman, has earmarked more than 500 million euros for investment and plans to use this capital to drive growth in the region. In addition to its real estate and hospitality ventures, Bet Capital also offers advisory services for the sale, acquisition, merger or investment of private companies. This department has seen significant growth, with a 24% increase in the past year alone.

Bet Capital's expansion plans don't stop at Spain's borders, however. The company has announced the opening of new offices in Mexico and Colombia, marking its entry into the Latin American market.

In other news: No jail time for the gang rape of a tourist in Benidorm

Image: Zarateman via Wikimedia Commons

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